clients and projects

Some of the clients we are working for on international marketing strategies

Willig Cheese: www.henriwillig.nl

For Willig Cheese , the Netherlands we are psreparing an analysis of their present Retail operations we will assist Willig in expanding the scope of their Retail operations and retail brands, together with the implementation of suggested measures for improvements in concept / retailops and Brand format.

ONE group: www.onegroup.in

For the Mumbai based ONE group ,we are formulating an international “Go to market” strategy for their Ubris furniture division’s innovative new product lines. Apart from  the development of the strategy we shall also assist Bounce Innovations Pvt Ltd with our hands-on support for implementation  into the EU and the North American Markets. www.the-bounce.com.

ONE group: www.thwack.co

For this new International Sports Brand THWACK we are coordinating their expansion efforts to the European Marketplace. Retail is detail is assisting THWACK to find the right partners for their international distribution, support the Brand with its international logistics and  assist THWACK in selecting and finalizing the best partners for their ambitious plans.

Abercrombie & Fitch, USA: www.abercrombie.com

We have been approached by Abercrombie & Fitch during 2010 to suggest and develop ideas for their international expansion plans. Special attention was requested as far as the computer-web based, location and site analysis program available through our operation. An accompanying Retail is Detail program of hands/on support and assistance to ensure smooth and timely location development and introductions in Europe, MEA and Asia was also provided.

 

GOOD OIL – Braham & Murray, United Kingdom: www.goodwebsite.co.uk\

For this Innovative English Food producer we developed an international marketing strategy.
We selected various International business Partners, assisted Good Oil with their introductions and actively supported initial sales efforts in various Global Markets. Over a period of 14 months we have succeeded in introducing this prize winning range of Gourmet Food Products to the Netherlands, Germany, Norway, Sweden, Denmark , Finland and Austria.

THE ROASTINGPLANT, USA: www.roastingplant.com

A totally new experience in Coffee! Presently we are working on the development of an international expansion plan for this exiting new Coffee retail concept. Retail is Detail has been appointed to create and re-develop the front of store retail environment and make it ready for the first international development. Roastingplant further requested us to oversee the on site implementation and sourcing of materials of its first stores in Asia.

ESSIG & OEL, GERMANY: www.essig-oel.de

For our client EMA, Munich, Germany  we are presently designing and developing the store concept and layout of their first new Flagship Gourmet store, which well be opening early 2012 in Munich, Germany.

CAMPO REAL, Portugal: www.camporeal.pt

This exclusive Golf and Equestrian resort located 36 km North of Lisbon has retained our services to improve their various retail and brand activities. We are involved in concept/layout, assortment and marketing.

MR JONES TEA MERCHANTS, Netherlands: www.mrjones.org

A young and creative Tea Merchant with a vision for beauty and quality has requested us to
support them as far as their international development activities are concerned .
We guide and evaluate in a hands-on way thus enabling Mr Jones to become more secure and profitable in their decisions.

** BENETTON, Italy: www.benetton.com

Acting and continuing to act on the management of their property portfolio in Ireland.

** SIXTY SPA, Italy: www.sixty.net

Advising the Italian based conglomerate retailer SIXTY SPA in their launching of a new brand known as Murphy & Nye in the UK and Irish markets

** KARSTADT, Germany: www.karstadt.org

John Blogg developed during tha latter 90's together with Karstadt, Germany a renewed strategy of merchandising for various departments. More cross selling and impuls buying elements formed the basis of this new strategy. The full implementation of this coordinated Merchandising and buying strategy took place during 2000/2001 and resulted in much improved average sales per customer and for the departments that were selected double digit sales increases.

* University College Dublin, Ierland: www.ucd.ie

We have been asked by University College Dublin to provide professional Services in respect of a new Retail + Merchandising Concept. Retail is Detail will develop a retail strategy and concept as well as marketing and training support.

Address:
Retail is Detail
Afroditekade 115
1076 DP AMSTERDAM
info@retail-is-detail.org

* Jointly with Insight Retail
** through our partner Insight Retail